I’ve heard clients saying It’s not easy to request payment right now and I can totally understand. But at the same time, I cannot stress enough the importance of keeping cash flowing into the business so we can cover expenses and meet our obligations to others.
I want to share the following tips which might be useful to keep in mind when you are asking for payment.
Communication – Try to make it personal to their situation rather than a one-size-fits-all email. Connecting on a more personal level shows you value them and are conscious of the impacts that the current situation may be having on them.
Add value – Surprise and delight your customers by offering something over and above your usual services. It could be as simple letting customers know you want to help and being open to requests, offering a one-off discount or an offer just to chat one to one.
Offer flexible payment options – For customers who can’t pay in full, consider breaking invoices into multiple payments. Offering a discount for early payment might provide the incentive for customers who can settle, to pay your invoice before others. After all, the easier you can make it for them to pay you, the quicker you will get paid.
As with all business dealings right now, a little empathy and a lot of open communication can go a long way.